Joint Forces for Solar to host first branch meeting in Saudi Arabia; more than 150 experts expected

Markus A.W. Hoehner, CEO of EuPD Research, will open the event in Saudi Arabia with a keynote speech
Markus A.W. Hoehner, CEO of EuPD Research, will open the event in Saudi Arabia with a keynote speech

For the first time, global networking initiative Joint Forces for Solar hosts a branch meeting in Saudi Arabia. On February 20th, 2013, more than 150 decision-makers and representatives from politics, the economy and research will discuss the future market potentials for solar energy in the MENA region.

The meeting focuses on Saudi Arabia. The Saudi government's plan is to increase the country's solar energy generation capacity to 41 gigawatts (GW) by 2032. The industrial-political and economic frameworks necessary to facilitate such an increase will be the topic of discussion during the event organized by Joint Forces for Solar and Intersolar Europe.


Cooperation with Saudi Arabia Solar Industries Association

High-profile local partner and co-host of the briefing is the Saudi Arabia Solar Industries Association (SASIA). The founder of this organization, Browning Rockwell, will be leading a panel on "Unlocking the Full Potential | Sustainable Business Cases for Saudi Arabia" in the afternoon. The initiators are also especially pleased to announce plans for the signing of a memorandum of understanding (MOU) with regards to the close cooperation of Joint Forces for Solar and SASIA as strategic partners in the region.

Alongside Markus A.W. Hoehner, CEO of EuPD Research and initiator of Joint Forces for Solar, the event will also be opened with a keynote speech by Amer Kayani, leading economic attaché of the US embassy. Governor Dr. Abdullah M. Al Shehri, chairman of the Electricity & Co-Generation Regulatory Authority will also be delivering his opinion on the current market situation in Saudi Arabia. The afternoon session will be opened with a talk on the economic and political frameworks for the solar industry in Saudi Arabia by Khaled Masri, Managing Director of Standards Associates.

A white paper by Khaled Masri entitled "Leading through standards: Modernizing Saudi Arabia’s quality infrastructure will improve competitiveness of its emerging solar industry" is available in advance exclusively on the Joint Forces for Solar website.





2013-02-19 | Courtesy: Joint Forces for Solar | © Heindl Server GmbH

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